Way back when, I decided to run some articles on WCAG 2.0 for content authors. After writing 3 or 4, I figured these articles gave too much (and yet too little) information to too few. So I allowed the series...
Blog: Content writing and content strategy insights
Writing tip: Which or that? in relative clauses
Which and that mean different things in relative clauses. Here's a safe way to differentiate between them. (I'm telling you the U.S. grammar rule: easy to remember, easy to use.) Use that when you want to say, 'I mean the...
Golden opportunity 2012: long live the cliché!
Golden opportunity is a cliché, but the phrase is now speaking to me from my office whiteboard, alongside the reassuring Don't Peak Too Soon. My 2012 tag golden opportunity is certainly overworked: page #1 of Google results showed web sites...
Christchurch at Christmas: not fair!
Just as we prepared to pen a little Christmas message to you, along comes the news of yet another whopper earthquake in Christchurch. We are so sad for all the brave people who have toughed it out for the last...
Christmas book bonanza: New Zealand still makes them!
Christmas book time again! Here are the New Zealand books I am giving to lucky friends and family members. Sure, by now we're all reading ebooks on our phones, iPads or book readers. But the paper book is far from...