When people are searching online, they want short, concise, crystal clear content.
Screens and attention spans have got smaller and so must your digital content.
Searchers on a mission want answers and fast. Nothing else will do!
Google knows this and rewards content editors who know this too.
As a digital content writer, your job is to find out your audience’s burning questions. And answer them!
It is fair to say that the upheaval of the past two years has made us question how we live. We all became aware of the preciousness of life and endured light-speed change. I believe that we want to live more consciously, more beautifully, more in tune with our purpose and passions, and with Mother Nature. When I started to design my life around what I love to do and what’s important to me, I experienced more energy, productivity, health and happiness.
As Winston Churchill said, ‘the essential structure of the ordinary British sentence... is a noble thing.’ Short sentences communicate powerfully. Writing short sentences is a very good plain language trick. Plain language uses short sentences. If you write short sentences, your meaning is usually clear and your grammar is usually correct.
This year I started two new quick writing habits that bring me joy. First, I created a gratitude wall in my bedroom. On waking, I write who and what I'm grateful for on colourful post-it notes. It only takes a minute, but by week's end, my room and my mind are both much brighter! I close each day with a similar habit.
Did you know that writing online content is a fast way to earn extra income in this crisis? Right now, organizations of all shapes and sizes are frantically moving their content online. Skilled content writers are in demand. There are many freelancer websites, where you can create a freelancer profile and secure writing work from clients around the world.