A sentence containing the word which can have correct grammar and yet still be hopelessly unclear. Run a safety check every time you use which in mid-sentence, referring to something earlier in the sentence. You may know what you mean,...
Blog: Content writing and content strategy insights
Posts tagged "Writing"
Writing tip: Which or that? in relative clauses
Which and that mean different things in relative clauses. Here's a safe way to differentiate between them. (I'm telling you the U.S. grammar rule: easy to remember, easy to use.) Use that when you want to say, 'I mean the...
When to start training staff content authors?
Web managers often ask us when to start training staff content authors for a new web site. The simple answer is as soon as possible. You, as a web manager, may want to wait until your shiny new content management...
Training staff in business writing: not a hit-and-run project
Training staff to write well is not a one-off project for new intranet: it should be business as usual. Business writing skills need to be regularly updated and refined, and spread around the entire staff. Sure, Strunk & White taught...
The literary writer's lament
From poor poet to wealthy corporate web writer in 5 minutes? I don't think so! We often get letters from literary writers that, in essence, say: I want to succeed as a poet (or novelist or children's author or playwright)....