Blog: Content writing and content strategy insights

Posts tagged "grammar"

Tip: Avoid the scary semicolon

You can live a rich and satisfying life without ever using a semicolon... even if you are an academic. When writing web content, avoid the semicolon. In theory, it breaks up a long sentence. But in practice, the semicolon clutters...

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Talking it down

Jim and Mary Barr survey headlines covering a relatively positive art sale at Sothebys. In isolation, the international headlines got me scratching my head. Here's a sneaky double negative, for instance: Sotheby's Sale Fails to Meet Low Expectations – WSJ...

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